At Birch Strategic Services, we’re here for the ambitious founder who’s built something great, but is now stuck in the weeds, juggling too much, and unsure how to scale without breaking what’s already working.
We help fast-moving, founder-led businesses in traditional industries get out of survival mode and into a rhythm of sustainable, s
At Birch Strategic Services, we’re here for the ambitious founder who’s built something great, but is now stuck in the weeds, juggling too much, and unsure how to scale without breaking what’s already working.
We help fast-moving, founder-led businesses in traditional industries get out of survival mode and into a rhythm of sustainable, scalable growth. We don’t just drop a operational strategy deck and leave - we roll up our sleeves, embed into your ops, and fix business operations. We make real change happen.
From complex operational fixes to full-scale transformation, we simplify the mess and give you the roadmap, tools, and team to move forward, confidently.
We believe businesses thrive when execution meets energy, and strategy meets speed. Our work is rooted in five core values:
Execution Obsessed
No fluff, no overthinking. We’re here to deliver real outcomes, not just advice.
Built for the Future
We don’t fix for today - we future-proof for what’s next.
Zero Templates
Every business is di
We believe businesses thrive when execution meets energy, and strategy meets speed. Our work is rooted in five core values:
Execution Obsessed
No fluff, no overthinking. We’re here to deliver real outcomes, not just advice.
Built for the Future
We don’t fix for today - we future-proof for what’s next.
Zero Templates
Every business is different. So are our strategies.
Relentlessly Curious
We dig deep, ask bold questions, and reveal what’s really holding you back.
People First, Always
We put humans at the heart of transformation - because change only works if your people are on board.
At Birch Strategic Services, you don’t just get a consultant — you get a high-performance team and a trusted ecosystem of experts who live and breathe operational strategy and transformation. Fast thinkers. Fixers. Builders. And above all, partners.
We embed. We listen. We get stuck in. Then we clear the chaos and drive change that stic
At Birch Strategic Services, you don’t just get a consultant — you get a high-performance team and a trusted ecosystem of experts who live and breathe operational strategy and transformation. Fast thinkers. Fixers. Builders. And above all, partners.
We embed. We listen. We get stuck in. Then we clear the chaos and drive change that sticks.
We’ve built a network of specialists in cyber, HR, ISO, product, finance and more — all vetted through real collaboration and aligned to our values of honesty, kindness, and excellence.
We only recommend people we know and we’ve worked with ourselves. That means when you need support beyond strategy and ops, you’re plugged straight into proven experts who fix business operations — fast. No fluff, no mismatched referrals. Just quality you can trust, and momentum you can feel.
With over 17 years of hands-on experience, Steph is that rare unicorn who’s done it all — and done it brilliantly. From transforming scrappy contact centres into high-performing hubs, to leading full-scale functions across finance, tech, product, data, compliance, sales and more — she’s scaled it, fixed it, or rebuilt it from the ground up.
Steph’s superpower? Blending big-picture strategy with sleeves-up execution. She’s led operational strategy at board level in industries like Insurance, SaaS, Tech and BPOs — and knows how to drive results whether she’s supporting a scrappy founder or steering a complex enterprise.
She’s passionate about people, powered by data, and obsessed with making operations smoother, smarter, and future-ready.
Are you ready to go from firefighting to future-focused, without losing the heart of your business?
Ashlea is the powerhouse that turns operational strategy into action. With elite-level programme and project delivery skills, she’s your go-to for structured, scalable results. Whether it’s transforming a failing project, embedding new processes, or driving change across teams, Ashlea gets it done - fast and flawlessly.
She picks up new industries in a heartbeat, brings clarity to chaos, and delivers outcomes with precision. From compliance and governance to process optimisation and people leadership, Ashlea’s ability to streamline and align is second to none.
And the best part? You can bring Ashlea in as part of the Birch Strategic Services crew - or tap into her brilliance independently if you need an expert to fix business operations, or hands-on project management to drive results now.
Together, Steph and Ashlea are a power duo. One drives the momentum, the other lands the change. 10+ years of working side-by-side means they know how to build (and rebuild) a business, fast.
When it comes to cybersecurity, data protection, and ISO compliance, Ben is the expert you want on your side. As the founder of Aursec, Ben brings extensive experience in helping businesses secure their systems and achieve compliance with standards like ISO 27001, 9001, 14001, and GDPR.
Whether you're building your security framework from the ground up or need to rescue a faltering compliance initiative, Ben provides the guidance and support necessary to navigate complex regulatory landscapes effectively.
At Birch Strategic Services, we don't just offer consultancy - we provide a plug-in powerhouse of trusted experts, tools, and services tailored to meet your business challenges head-on. Ben's inclusion in our ecosystem exemplifies our commitment to delivering top-tier expertise and results-driven solutions.
Tatum is a force of nature when it comes to product strategy and a long-time collaborator with Steph, bringing bold thinking and strategic firepower to every project.
High energy, razor-sharp, and endlessly curious, he’s your go-to when exploring new verticals, launching products, or diversifying with confidence. With a passion for AI, emerging tech, and tools that supercharge growth, Tatum blends creativity with cutting-edge capability.
He doesn’t just build strategies—he builds futures. If you're ready to shake things up and think differently, Tatum’s your guy.
Spot the cracks before they become craters.
Thinking of selling in 3–5 years, or just want to know where the skeletons are hiding?
Our Business Health Check is a fast, forensic audit of your operations, finances, contracts, people, and tech. It’s like due diligence - but for your benefit.
We highlight the gaps that could damage value, an
Spot the cracks before they become craters.
Thinking of selling in 3–5 years, or just want to know where the skeletons are hiding?
Our Business Health Check is a fast, forensic audit of your operations, finances, contracts, people, and tech. It’s like due diligence - but for your benefit.
We highlight the gaps that could damage value, and build you a roadmap to fix them.
Result? Peace of mind, better business value, and a plan you can actually follow.
Rapid change. Real impact.
Think 3-6 months.
We hit the ground running to implement, stabilise and optimise the parts of your business that are holding you back.
Think of it as an operational reset: we dismantle the chaos, redesign your processes, and get the engine running cleanly again.
Data-led, people-powered, and built to last.
Pe
Rapid change. Real impact.
Think 3-6 months.
We hit the ground running to implement, stabilise and optimise the parts of your business that are holding you back.
Think of it as an operational reset: we dismantle the chaos, redesign your processes, and get the engine running cleanly again.
Data-led, people-powered, and built to last.
Perfect for: Firefighting founders, scale-up teams, and businesses stuck in legacy operations.
Structure. Strategy. Steady hands.
You’ve moved past crisis mode - but scaling without slipping takes structure.
Our Operational Accelerator gives you the support of an experienced operator to embed smarter ways of working, level up your team’s delivery, and drive sustainable momentum.
This isn’t just maintenance, it’s a growth-focused en
Structure. Strategy. Steady hands.
You’ve moved past crisis mode - but scaling without slipping takes structure.
Our Operational Accelerator gives you the support of an experienced operator to embed smarter ways of working, level up your team’s delivery, and drive sustainable momentum.
This isn’t just maintenance, it’s a growth-focused engagement with real delivery: new KPIs, team alignment, process optimisation, and exec-level accountability.
Perfect for: Founders ready to delegate without disappearing, teams needing the structure to scale, and businesses post-transformation that want to move forward, not stand still.
Board-level leadership. None of the full-time faff.
You need senior operational oversight - but you’re not ready for a full-time hire.
Enter our Fractional COO service.
We plug into your business as your part-time operations lead, guiding strategy, structure, and performance, without the full-time cost or commitment.
Perfect for: Found
Board-level leadership. None of the full-time faff.
You need senior operational oversight - but you’re not ready for a full-time hire.
Enter our Fractional COO service.
We plug into your business as your part-time operations lead, guiding strategy, structure, and performance, without the full-time cost or commitment.
Perfect for: Founder-led businesses ready to scale, navigate change, or professionalise operations.
Case Study - Transformation Sprint (pdf)
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